I have over a decade of experience as a graphic designer, working both in-house, and as an independent freelancer. My skills span a variety of disciplines, including logo and identity design, packaging, print collateral, and photographic art direction. I’ve worked for a diverse range of clients over the years, including Sega Europe, Nike, Interbrew, Marks & Spencer, and the University of Glasgow, and you can view a few examples of my work below:
This sock packaging combined a generic hanging header card used across the whole range, and a small swing ticket specific to each variant. As there was limited scope to change the physical packaging provided by the manufacturer, the design relied on the printed graphics to provide a high-end sportswear feel.
