I have over a decade of experience as a graphic designer, working both in-house, and as an independent freelancer. My skills span a variety of disciplines, including logo and identity design, packaging, print collateral, and photographic art direction. I’ve worked for a diverse range of clients over the years, including Sega Europe, Nike, Interbrew, Marks & Spencer, and the University of Glasgow, and you can view a few examples of my work below:
This fun identity was based on a visual pun, interpreting 'pound' as a measure of weight, rather than the money the business name implies. The angled type was intended to extend this idea, giving the impression that the heavy logo had just dropped onto the page, and bumped all of the text out of line.
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